The food system is a hot mess...

The food system is broken. Somewhere along the way, real, whole foods got replaced with processed junk, hidden fillers, and ingredients we can’t even pronounce. That’s why we’re here—to bring food back to its roots.

Meet Victor - Our Chief Food Disruptor

Born in Caracas, Venezuela, he was raised on food made from real, wholesome ingredients. After moving to the U.S. in pursuit of the American Dream, he built a thriving career financial services and insurance. But deep down, he knew his purpose was bigger than numbers.

Driven by a love for real food, he left his career behind to bring back simple, wholesome ingredients to American tables—starting with better tortillas.

"This isn’t just a brand—it’s a rebellion against the junk people have been fed for too long."

- Victor A.

Then, food became personal

Food isn’t just something to consume—it’s what keeps people going. That truth became personal when Victor’s father was diagnosed with Lynch Syndrome, a condition that forced a complete overhaul of his diet. That journey exposed an ugly reality: the food system isn’t built for health—it’s built for profit. And everyone is paying the price.

From Frustration to Innovation

Victor wasn’t alone in his food wake-up call. His longtime family friend, Andreina, struggled with leaky gut, reacting to even “healthy” foods. Frustrated, she began experimenting, which led to the first cassava tortilla. This was the lightbulb moment that help spark Healthy SEN!

Healthy SEN was born

Alongside his dad and his partner–Andreina–Victor founded Healthy SEN with a simple mission—to bring real food back. No shortcuts, no fillers, just honest ingredients that fuel and heal, not harm. The first step? Cassava tortillas that prove gluten-free can still be damn good.

Who’s behind the tortillas?

Behind every great tortilla is a team obsessed with real food, bold flavors, and doing things differently. Meet the crew making it happen.

  • Victor Alfaro Jr.

    Co-Founder & CEO

  • Victor Alfaro Sr.

    Co-Founder

  • Andreina Fuentes

    Co-Founder

  • Andrea Alfaro

    Chief Aesthetic Officer

  • Gru & Scooby

    SEN-ior Taste Consultants

1 of 5

Good food shouldn’t come with a side of regrets.

Fake ingredients belong in science experiments, not your plate. Let’s eat better.